R/C Theatres selects Barco

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Maryland-based R/C Theatres selects a full range of Barco Series-2 digital cinema projectors for their multi-state circuit.

Rancho Cordova, CA — 16 March 2010 — Barco, the global leader in digital cinema technology, proudly announces that R/C Theatres has selected Barco Series-2 projectors for installation in three cities across their circuit. A total of 42 projectors will be installed at multiplexes in Wilkes-Barre PA, Hanover PA, and Kill Devil Hills, NC. As one of the nation's top 30 exhibitors, R/C selected Barco based on the company's innovative technology, the complete family of Series-2 projectors, and the lowest total cost of ownership in the industry.

With deployment commencing in May and full deployment expected by Q4 2010, R/C's installation is part of Cinedigm's Phase 2 digital cinema deployment program. Barco's turnkey installation and warranty service, which also includes servers by GDC Technology, will be supported by Barco's NOC (Network Operations Center) and 24/7/365 Call Center. Based on Barco's complete Series 2 family and R/C's mix of screen sizes and throws, this agreement highlights Barco's ability to match the right projector to the right screen.

Barco's six new Series 2 projectors support 2D and 3D projection, and represent, by far, the most complete projector family available today. The three models in the “C family” are designed for small and mid-sized venues — each with Texas Instruments' 0.98” DLP Cinema® chip at the core. For mid- and large-sized screens, Barco's remarkably bright “B family” uses Texas Instruments' 1.2” DLP Cinema® chip. The bottom line for Series 2 is clear — with the ability to provide the right projector for the right screen, Barco's new lineup ensures the best possible cinema experience for R/C's cinema audience.

“We've been working hard with Barco and Cinedigm to realize this deployment, and we're very excited that Barco's Series-2 fits our mix of theatres so perfectly,” said Scott R. Cohen, CEO of R/C Theatres. “The conversion to digital is the best thing to happen to our business in years, and our partnership with Barco, both in technology and service, is guaranteed to yield great results.”

“As the founders of the R/C brand, the Cohen family has been setting standards in movie exhibition since the 1932,” said Scott Freidberg, Vice President of Sales for Barco Digital Cinema. “Because R/C has always been the primary champion of the independent exhibitor, their choices are closely watched by their peers. I'm so pleased to see R/C Theatres validating the Barco model of high operational performance, low cost of acquisition, and superior customer interface.”

To experience first-hand why R/C Theatres selected Barco, please visit Barco in Booth #1931 at ShoWest, March 15-18 at Bally's Convention Center, Las Vegas, Nevada.

About R/C Theatres
R/C Theatres ranks as one of the nation's 30 largest cinema chains. R/C Theatres is based in Maryland and has theatres in MD, PA, VA, NC and FL. Visit www.rctheatres.com for more information.