Thursday, January 31, 2008

XPAND Launches 3D Digital Platform At U.S. Space & Rocket Center

Huntsville, Alabama-Jan 31, 2008

XPAND, a worldwide provider of 3D Digital cinematic experiences,announces the unveiling of their turnkey system at the U.S. Space & Rocket Center’s Gala Event. Celebrating NASA’s 50th anniversary of the country’s first space mission, the event will be attended by several esteemed astronauts such as Buzz Aldrin and James Lovell, including a host of well-known celebrities and media. During the event there will be a televised live broadcast feed delivered through the XPAND 3D Digital Theater. Enveloping the US institutional marketplace, XPAND’S 3D theater will present a special preview of nWave Pictures, Fly Me to the Moon, a wonderful family-oriented, adventure 3D animation film scheduled for release late summer ‘08. With a storyline that pays tribute to “man’s first walk on the moon,” with voiceover’s by some of Hollywood’s most famous actors, XPAND is extremely honored to be part of this memorable and prestigious event that reflects on both history and accomplishment. The theater will officially open to the public on Saturday, 9 February. “XPAND is ‘over the moon’ to have the U.S. Space & Rocket Center join our circle of 3D theaters,” says Maria Costeira, CEO of XPAND. “We’re committed to the research and development of future technologies and every facet of exploration, so there is no better fit than our new partners. We envision there will be more and more 3D films produced each year to capture audiences in a unique way—through 3D where there can be no better or more emotive experience.” As a young company with vision and drive, XPAND recently adopted a new 3D Active Glasses™ technology, originally engineered and developed by NuVision in Portland, OR. Joining forces with XPAND, this new infrared (IR) delivery system is regarded by many independents, Hollywood 3D filmmakers and producers as the most optimal 3D viewing platform. Both flexible and adaptable to any theater environment, XPAND’S exclusive technology offers a completely modern way of bringing 3D to the screen. Through momentous efforts in penetrating the US market over the last six months, XPAND has now successfully built a network of over 100+ theater sites worldwide. As part of the U.S. Space and Rocket Center’s theater environment, scheduled to open to the public mid-February, XPAND installed and integrated a fully DCI compliant 2K digital projector and server, to complement the XPAND 3D technologies. By developing a band of experience-driven theaters, XPAND sets the stage to provide full turnkey solutions for a new generation of defined moviegoers. Further differentiating XPAND, is the availability to a large library of alternative 3D content extending to all types of educational programs. XPAND’s philosophy is their theaters are the type of experience audiences will come to expect. With a strong 3D partner alliance, precision integration complemented by dramatic entertainment, the future of the XPAND brand can be seen on the horizon. Behind the XPAND venture is Kolosej, a well-known European entertainment company that developed XPAND'S combination of advanced technologies by merging a group of prominent content providers and 3D entertainment professionals. XPAND offers unique theaters in three (3) turnkey opportunities:

· X3D - A basic solution includes the exceptional 3D Active Glasses™ system, DCI compliant digital projection, server and related services

· X4D - The enhanced solution adds multi-sensory in-theater effects to the basic system

· X6D - This premiere solution adds the sensation of movement and interactivity to the entire 3D Digital Theater experience for complete immersion.

XPAND is on course to partner with hundreds of domestic and international theater exhibitors this year that will enjoy substantial returns from XPAND’s high-end technology, ongoing operations and creative marketing. X6D USA Inc., (dba XPAND) Technologies Division is located in Los Angeles, CA and specializes in design, engineering and installation of fully integrated DCI compliant theater systems; audio/visual displays and show controls, digital signage and a host of other interactive and immersive technology applications.

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