Monday, March 31, 2008

Martin Scorsese's Rolling Stones concert film opens in record number of IMAX(R) Theatres on April 4

http://www.imax.com/corporate/content/investor/intro.jsp

 

Legendary Rock Band, Academy Award-winning Director and World's Most Powerful Cinematic Format Join Forces in "Shine A Light: The IMAX Experience"

 

Source: IMAX

 

LOS ANGELES, March 31 /PRNewswire-FirstCall/ - IMAX Corporation, Paramount Classics, Shangri-La Entertainment and Concert Productions International today announced that the highly anticipated Rolling Stones concert film Shine A Light, directed by Academy Award-winning filmmaker Martin Scorsese, will be released in a record 93 IMAX(R) theatres domestically on April 4, simultaneously with the film's wide release. The picture will also be released in IMAX theatres internationally during the days and weeks following the domestic launch. Shine A Light has been digitally re-mastered into the unparalleled image and sound quality of The IMAX Experience(R) with IMAX DMR(R) (Digital Re-Mastering) technology.

 

"IMAX puts you right in the centre of every action and every move - it's as if you are right there on stage with the band," said Mr. Scorsese. "I've always loved looking at IMAX, but to see these images of the Rolling Stones on the biggest canvas is something else all together."

 

"The highly positive exhibitor response to advance screenings of Mr. Scorsese's first IMAX release, combined with the growing IMAX theatre network has resulted in a new domestic day and date record," said Greg Foster, Chairman and President of IMAX Filmed Entertainment. "We are thrilled that more moviegoers will have the chance to be immersed in the premium sight and sound of The IMAX Experience - and with Shine A Light, that means audiences will feel as if they are literally in the front row at the concert."

 

 

Thursday, March 27, 2008

XDC and Sound Associates Announce Partnership Agreement

http://www.digitalcinemainfo.com/xdc_03_26_08.php

March 26, 2008

Source: XDC

From its beginnings in 1958, Sound Associates has continued to provide solutions to the technical challenges for film exhibition – including preview theatres, bespoke locations, independents, and the multiplex operators – specifying, installing and commissioning equipment designed to maximise the viewing and listening enjoyment for all audiences. Fabrice Testa, Vice President Sales & Business Development at XDC, said: “We are very proud to have signed a partnership agreement with Sound Associates. They enjoy excellent relationships with all the key exhibitors, along with the major industry projector and server suppliers. They have an impressive history in digital cinema - from the installation of single screens up to the global provision of fully integrated and networked D-Cinema solutions inside multiplex venues.”

XDC has today built the largest operational D-Cinema network in continental Europe (Sweden, Belgium, Luxembourg, France, Spain, Switzerland, Germany, Austria, The Netherlands and Poland). Bernard Collard,
Executive Vice President – General Manager at XDC, points out: “XDC is now ready to offer its deployment operations services in the UK. For many reasons, the UK is a strategic marketplace in Europe and large-scale roll out programmes will start in the coming months.”

Jerry Murdoch, Sales & Marketing Manager for Sound Associates, said: “Initially, Sound Associates will provide
sales & marketing support to XDC in UK. Once a contract is signed, we will carry out the site inspections and detail any related necessary infrastructure work. We will then install the equipment (including any stereoscopic (3D) systems), and provide on-site training, on-site annual maintenance visits and of course, if necessary, callouts.
The helpdesk and monitoring support will still be serviced by XDC as their staff is fluent in English. We are delighted to collaborate with XDC … we have known them for a long time, and they have built the most comprehensive digital cinema service entity in Europe.”

 

NEC Hires Seasoned Digital media Executive As General Manager Of Digital Cinema Division

http://www.digitalcinemainfo.com/necdigitalcinema_03_17_08.php

March 17, 2008

Source: NEC

NEC Corporation of America, a premier provider of IT and network solutions and services, today announced that Jim Reisteter has joined the company as the general manager of the Digital Cinema Division. He will report to the vice president of the Solutions Business, Yuji Ichimura. Reisteter offers a diverse and successful background in sales leadership, marketing and general management of Fortune 50, mid-cap and re-start organizations.

“Jim’s experience is ideal for leading our Digital Cinema business to the next level,” said Yuji Ichimura, vice president, solution line, NEC Corporation of America. “He understands the customer perspective, and will ensure that our customers receive the state-of-the-art digital cinema and pre-show advertising technology solutions that they need.”

In this role, Reisteter is responsible for building NEC’s media solutions business by leveraging the world-class expertise of NEC visual display products, infrastructure, and integration services to provide specialized, turnkey solutions for the delivery and management of digital content.

According to Reisteter, “NEC offers very high quality digital media projectors, servers and services. This is an unparalleled opportunity to lead an organization, and deliver a new standard in visual technology to the cinema industry.”

Previously, Reisteter served as the vice president of sales and marketing at Pacific Media Associates, the leading provider of market research and intelligence for the front projector and flat panel display markets, including digital cinema. Prior to Pacific Media, Reisteter held the vice president and general manager position in the front projector control unit at Interlink Electronics, and the professional digital imaging unit at Kodak. Reisteter has also held numerous senior-level sales and marketing management positions with Hayes, Delrina, Ashton-Tate, and Government Technology Services, Inc. He is a graduate of Pennsylvania State University with a B.S. degree in Marketing, and the Executive Education Program at the University of Michigan.

 

Real Image's Advanced Forensic Technology

http://www.digitalcinemainfo.com/realimagemedia_03_20_08.php

March 20, 2008

Source: Real Image Media

Real Image Media Technologies (RIMT), India’s leading developer and provider of Digital Media Technology in the film, video and audio domain, has announced that all cinemas equipped with its Qube Digital Cinema System within the country were being enhanced to include the highest level of anti-piracy measures.

Utilizing security concepts and solutions designed by the Digital Cinema Initiatives (DCI), a body formed by the major Hollywood Studios for the D-Cinema market, Real Image has improved the capabilities of its very successful Qube Cinema system to even serve the non-Hollywood E-Cinema market.

Qube E-Cinema systems are already installed and functioning in over 500 screens across India and have been adopted by several key companies including E-City, Pyramid Saimira, Cinemeta Entertainment, Shree Venkatesh Films as well as numerous independent theatres in the country.

The security improvements are in two key areas: The first improvement is in Qube’s E-Cinema security through incorporation of Thomson’s NexGuard Forensic Watermarking (FWM). This advanced system incorporates the serial number of the Qube E-Cinema system into the image in a totally invisible manner. Presently, secret but visible marks are being incorporated into the film prints by producers, as well as Real Image and other digital cinema players in the country, these marks have the major disadvantage of being visible and therefore easy for a pirate to identify and cover up in various ways. For example, if the serial number of the digital cinema system is shown as a visible number on the screen, this number could be blanked out by the pirate whenever it occurs.

Alternatively, the picture could be framed in such a manner as to avoid showing this mark if it is in any of the edges of the image. Now, Thomson’s FWM technology places totally invisible marks on the image which can be identified using Thomson’s detection system from any pirated copy that is found as a Video CD, DVD or Internet download. Being invisible, a pirate will not be able to cover up these marks and since Thomson’s technology is very robust, these marks will survive compression of the image into a Video CD, DVD or many forms of Internet download.

The second enhancement is in the concept of the Trusted Device List which allows only specific authorized devices to be used for projection. The output of all Qube E-Cinema servers is already encrypted using the HDCP (High Bandwidth Digital Content Protection) standard, and this serves as a basic form of protection. However, it is still possible to use a HDCP compatible monitor rather than a HDCP projector to screen the feature film and copy it in high quality by using a video camera.

By utilizing the concept of the Trusted Device List, the Qube server will now only output picture to a specific projector unit that is authorized. Thus, all other HDCP monitors and any future illegal HDCP decoders will not function with the upgraded Qube system. The source of any pirated copy can thus be conclusively identified and the offenders brought to book – saving the industry crores of losses every year. Being invisible also means that the movie viewer will not be distracted in any manner from enjoying the film. Real Image believes strongly in intellectual property (IP), being a manufacturer of equipment that is based on our own unique IP.

The Company began work on the Trusted Device List and Thomson FWM technology implementation early in 2007. Says Co-founder and Director - RIMT, Senthil Kumar, “We believe that the rollout of these powerful new anti-piracy security features will ensure that we are able to prevent any illegal exploitation of content and can correctly identify any defaulters. This will be a big advantage for our huge industry that is facing tremendous losses due to illegal copies in the market. We look forward to the day, in the not too distant future, when films are released purely digitally and piracy is no more a threat.”

 

FSN Southwest to Televise First Ever Regular-Season NBA Game in 3D HD

http://www.uemedia.net/CPC/digitalcinemamag/articles/article_16893.shtml

By Staff

Mar 19, 2008, 12:15

Dallas -- FSN Southwest and the Dallas Mavericks will provide a look into the future of sports television on March 25 when they team with PACE, the leader in digital 3D productions, to produce the first-ever NBA regular-season game live in 3D HD secured through PACE Fusion 3D and the third ever live sporting event presented in the innovative format.

The March 25 game against the Los Angeles Clippers from the American Airlines Center will be beamed across town via satellite into Dallas Mavericks owner Mark Cuban�s Magnolia Theatre in Dallas� West Village where an invitation-only audience will watch unforgettable images through special 3D glasses using Sony�s SXRD 3D Projection System on an 8x42-foot screen, making it feel as if you�re sitting courtside. In addition to VIP guests, the audience will include over 100 lucky Mavericks fans, who can win tickets
to the event by entering an online sweepstakes at mavs.com

FSN Southwest will utilize the proprietary PACE/Cameron Fusion Sports System to capture the action on the court and deliver a unique depth of field perspective to the Magnolia Theatre audience. Each of the four 3D systems that will be used is designed with two high-definition cameras that capture the left eye and right eye imagery separately and create one three-dimension effect. The result is a �wow� visual experience that makes the action seem so close and spectacular most viewers will probably forget they�re sitting miles away in a movie theatre.

The 3D HD production will be separate from FSN Southwest�s game telecast and will use the Mavericks� radio call with announcers Chuck Cooperstein and Bob Ortegel describing the action. During timeouts and television commercial breaks, the 3D HD systems will cover the on-court festivities, allowing fans watching in the theatre to experience the in-arena atmosphere.

�We�re excited to be on the ground-floor of 3D HD with the Dallas Mavericks,� said FSN Southwest Senior Vice President/General Manager Jon Heidtke. �Mark Cuban has always been one step ahead of everyone in technology. He was a pioneer of the internet revolution with the creation of
broadcast.com, and he led the way in high-definition television with the of HD Net. Now he�s ahead of the game again as the first team owner to produce a regular-season game in 3D HD. We�re happy to be partners with him as we take a sneak peek into the future of sports television.�

This will mark only the third live sporting event ever presented in 3D HD, all of them NBA productions using PACE Fusion 3D. The 2007 NBA All-Star game in Las Vegas was the ground-breaking event with an invitation-only viewing party at the Mandalay Bay Hotel. Game 2 of the 2007 San Antonio
Spurs-Cleveland Cavaliers NBA Finals from San Antonio was shown in 3D HD to the public at Cleveland�s Quicken Loans Arena.

"We had a great response from the audience during the world's first ever live 3D sports broadcast with the NBA games last year and expect a similar response in Dallas," said PACE CEO Vince Pace. "We can see this type of venue growing rapidly as fans continue to become acquainted with the Fusion 3D experience and see for themselves how our systems blur the lines between what is real and what is Fusion 3D."

Sony's CineAlta 4K digital cinema projectors will be used for this event, with two SRX-R110 4K projectors in a double-stacked configuration.

"4K projection technology is the perfect complement to 3D cinema, where the goal is to provide a feeling of 'being there,'" said Andrew Stucker, director of Sony Electronics' digital cinema systems group. "4K resolution, or four times the resolution of HDTV, can enhance the 3D experience
several-fold, taking movie-going to a new level and transforming the audience from viewers into participants."

Dallas Mavericks Director of Broadcasting Dave Evans will produce the 3D HD telecast, while FSN Southwest Senior Executive Producer Mike Anastassiou will serve as director.

 

Digital Theaters (Finally) Coming Soon? Don't Hold Your Breath

http://www.uemedia.net/CPC/digitalcinemamag/articles/article_16887.shtml

 

By Jason Silverman March 14, 2008 | 5:44:00 PM

  

Can 3-D help push digital projection into your multiplex? Jeffrey Katzenberg thinks so. At ShoWest -- the movie exhibitors' biggest confab of the year -- the DreamWorks' chief used a sneak of footage from his 2009 animation blockbuster Monsters vs. Aliens to praise 3-D.

 

"It is nothing less than the greatest innovation that has happened for all of us in the movie business since the advent of color 70 years ago," he said. "Now is our chance to deliver something that is far superior than anything that can be done in the home."

 

Of course, we've been promised digital multiplexes for years ... and years. Billions will be saved, some estimate, on making and shipping 35mm prints, and the problems associated with playing those prints -- which tend to take a beating over the course of a run -- will disappear. By digitally delivering movies, theaters will gain increased flexibility. They can shift films from one hall to another, tweak their schedules and show concerts, lectures and sporting events.

 

Sounds good, right? So what's taking so long? The main sticking point has been the cost of transferring theaters from the 35mm standard, which has been in place for 75 years, to a digital one (the studios, via their Digital Cinema Initiatives consortium, have agreed upon a standard digital architecture for theaters). Setup can run $75,000 per screen, making conversion of a multiplex a major financial gamble. The theaters aren't willing to pay for an upgrade so studios can save money.

 

Still, recent successes in 3-D and large-format films (including the surprising Hannah Montana and Miley Cyrus) and fear of a Netflixing nation have got the studios pumping out 3-D fare. A New York Times article predicted that as many as 10 big-budget 3-D films will be released in 2009, including James Cameron's Avatar. London's Guardian also trumpeted a new era of cinema.

 

The problem remains: where to play these new-form 3-D films? Fewer than 1,000 of the nation's 38,000 screens are ready for digital and, thus, digital 3-D. And though AccessIT announced a deal with four studios to help equip 10,000 more screens, read the fine print and you'll see that their roll out takes place over the next three years -- not nearly enough time to accommodate films like Aliens vs. Monsters, Avatar, Disney's G-Force and the horror film Piranha. So, though the goods might be available in 3-D and digitally, most of us might end up watching these 3-Ders the old-fashioned way: in 35mm, with the action as flat as ever.

 

Theaters embrace digital age - More shows testing limits of new technology

http://www.variety.com/article/VR1117982739.html?categoryid=15&cs=1&nid=2562

Source: Variety

By MARK BLANKENSHIP

In the past 15 years, most branches of showbiz have undergone a high-tech revolution, as digital technology has changed everything from a film's visual effects to the way a music album is sold.

Now theater, the last holdout, seems to have lowered its resistance and is embracing the changes.

Only a few seasons ago, audiences complained of migraines induced by the computer-animated sets of Andrew Lloyd Webber's "The Woman in White" and critics yawned over the prosaic projections in the failed Johnny Cash musical, "Ring of Fire."

Before it came to Broadway, Tom Stoppard's "The Coast of Utopia" trilogy experimented with electronic design, yielding an ambivalent response in London and a decision to opt for more traditional stage design in the New York production.

But this season, everything from Shakespeare to Mel Brooks, from Sondheim to the Rockettes are wiggling their digitals. .

Theater creators initially appeared wary of digital input, fearing it was a gimmick, that it upstaged the actors, or that it was an attempt to turn theater into cinema. But the technology is now capable of creating dazzling stage effects that are a far cry from the old-fashioned film projections used in "multimedia shows" since the 1960s.

Instead of a movie theater-style projection from the back of the house with a beam over the audience's heads, digital projections are generated by a computer attached to the sound and lighting board. The impact of this technology and its increasingly sophisticated effects on theatercraft is only just beginning to be felt.

Last winter, for instance, the 75th anniversary staging of "The Radio City Christmas Spectacular" dropped the Rockettes into a computerized version of Santa's workshop. And the audience went on a virtual sleigh ride, during which 3-D polar bears and penguins lobbed snowballs at them.

In the current "Sunday in the Park With George," painter Georges Seurat's dog, sketched with a few brushstrokes on canvas, suddenly comes to life, wagging its tail. In addition to a computer grid in the theater, "Sunday" also utilizes a backstage projector that transmits images onto a mirror, which then bounces them onto the rear stage wall.

In the Broadway-bound revival of "Macbeth," starring Patrick Stewart and beginning perfs March 29, Banquo's ghost appears out of an industrial elevator as bloody tendrils spread like ivy vines across the back wall.

The glowingly reviewed tuner "The Slug Bearers of Kayrol Island," which just closed at the Vineyard, integrated live actors with animated sets and props.

These are just a handful of the highest-profile projection-heavy works that have recently clicked with mainstream auds and critics. Their successes may help secure broader acceptance for virtual stagecraft.

To understand what has changed, it helps to remember the negative connotations of projected scenery.

For one thing, the use of onstage projections has long been interpreted as a symbolic statement.

"At first, people were using video to represent the evils of technology," says Jim Findlay, who designed the animation for "Slug Bearers" and has created video for avant-garde companies for more than six years. "Like any other innovation, it took a while to use it without detracting from the show."

Now, Findlay adds, with video effects appearing even at business meetings, people are becoming accustomed to them. "The audience can just accept it as another element of the show, instead of wondering what the technology itself is supposed to represent," he explains.

The other assumption has been that projections dehumanize a live performance.

"You can't have two shows going on, the cinematic show and the actors trying to get attention in front of it," says David Farley, set and costume designer on "Sunday." "That gives you a backdrop with no dynamic. To me, that was the problem with 'The Woman in White.' "

The current revival of "Sunday" moved from London's theatrical fringe to the West End, and from there to Broadway in January. The production, which began at the Menier Chocolate Factory in 2005, has been praised for cleverly blending animation with flesh-and-blood elements.

If computerized sets feel divorced from the production around them, they also risk making theatergoers feel cheated. Audiences might grumble they are seeing cheap, cinematic imitations of the the three-dimensional experience only live theater can provide.

Farley addressed that concern by incorporating tangible props in "Sunday" that double as projection screens. For instance, an actual drooping curtain in Seurat's studio gets hit with video and is transformed into a tree in a park. "Tangible details make the experience real," he says. "It keeps everything connected with the performers on the stage."

Similar touches enhance "Young Frankenstein," which blends video and set pieces to give depth to the trees in an eerie Transylvanian forest. That integrated approach, folding traditional 3-D and digital elements together into one seamless setting, still may be the most viable route for new technology in theater. Going all-digital remains trickier, generally requiring projections that complement a show's "real world" and are vital to the plot.

"If they can unlock an element of the text that wouldn't be better in any other way, then they're valuable," says "Sunday" director Sam Buntrock. "Otherwise, there's no point."

Even leaders in the field are judicious about working in legit. "More often than not, I say, 'Don't do it,' " says Timothy Bird, whose firm Knifedge handled the animation in "Sunday." "If (projections) are just a gimmick, they have no impact."

Buntrock has frequently said he brought digital sets to "Sunday" because the tuner celebrates the creative process. As Seurat conceives a work, we can see it take shape all around him, with animated lines evolving into finished images.

Meanwhile, the projections in "Slug Bearers" echo its theme of being connected to (or distanced from) one's environment. Cartoonist-playwright Ben Katchor hand-drew every sketch that was animated for the production.

"Drawings are an extension of your body," he says. "They transform the set into a personality onstage with the actors."

But even with a solid concept, digital scenery can't succeed unless the creatives are in sync.

"The interaction between departments -- the human element -- is actually the most challenging bit," says Bird. "We're learning a new language, whether that's jargon or ways of working. At first, there's always a question of getting people to communicate."

Active collaboration is the obvious solution. Bird says the Broadway incarnation of "Sunday" was the easiest to plan because the creatives were granted extensive time to storyboard each moment of the show together, addressing each other's needs as they went along.

Technological advances also made that collaboration possible. "Even in the last three years, the methods for creating and delivering content have become incredibly streamlined," says Buntrock, who also has a background in animation. "Now you can be experimental with technology almost as easily a you can with lights or scenery."

In other words, until recently, it was almost impossible to change digital elements on the fly. If an animated boat was moving too quickly, it might take a week to slow it down, forcing artists to halt their process or simply accept unsatisfactory material. Now, the change can be made in about a day, allowing projection designers more involvement in a show's ongoing development.

That could soothe technophobic legiters. Other good news: The technology has gotten cheaper. Findlay says a projector that would have cost $45,000 six years ago will now run around $10,000. "If you look at the scale of what sets cost, computers are going down," he adds.

As much as anything, price slashing could cement the future of digital design. Observes Buntrock: "The switch in the producer's head that said 'technology means money' has now, rightly, been turned off."

 

Kodak enters North American market as D-Cinema facilitator

http://www.screendigest.com/online_services/intelligence/cinema/updates/ci-080319-CJ/show

19 Mar 08

Country: USA, Canada

Source: Online Services/Intelligence/Cinema/Updates

 

Eastman Kodak has signed up two mid-sized cinema operators in the US market for entire circuit-wide conversion of their screens to digital. The first major signing was Santikos Theatres with 126 screens in Texas. The first installations of which have already been completed in the newly opened Silverado Houston multiplex, and will be followed by a complete conversion to an all digital circuit. The second signing was Goodrich Quality Theatres which operates 280 screens in 32 venues across the USA. The deployments will begin in 2008, although it is not known how many will be completed during the first phase of the roll-out.

 

The model is based on a new business proposal offered by Kodak that includes contributions from all stakeholders in the theatrical value chain benefiting from use of the digital equipment. As a result, the exhibitor is expected to pay a contribution to the total, alongside the Studios as well as other content providers. Kodak stated it has agreements in principle with several major Studios and independent content providers for a level of virtual print fee (VPF) support. Kodak is positioning itself as a full systems integrator, and as such the deals also include the use of Kodak's networked system, which is known to include its D-cinema server and theatre management system (TMS). It is not know which projector manufacturer/s have been chosen for these deployments.

 

Following the two deals comprising over 400 screens in North America, Kodak has also been selected to provide digital installation and support for 15 screens of Empire Theatres in Canada. The deal for select screens is specifically to enable digital deployment for 3D purposes, targeting the release of Hannah Montana in the territory. The screens will also be equipped with Christie Digital 2K DLP Cinema projectors and a digital 3D upgrade from RealD, the leading provider of stereoscopic technology for cinemas. The Hannah Montana/Miley Cyrus concert movie has grossed close to $65m since its release in the US market, from a maximum of just 683 3D theatre locations.

 

The market for D-cinema third-party networks or providers is becoming increasingly crowded in North America with AccessIT, Technicolor Digital Cinema, DCIP and the Cinema Buying Group all targeting upwards of 5,000 screens each for digital conversion over the next few years.

 

 

Wednesday, March 26, 2008

3-D movies taking cinemas by storm in digital age

http://www.sltrib.com/entertainment/ci_8686814

 

ShoWest 2008

Revamped '50s phenomenon promises viewers a new experience By Sean P. Means
Article Last Updated: 03/25/2008 11:53:54 AM MDT

LAS VEGAS - Now is the time to put on your glasses.

Once known as a headache-inducing screen gimmick of the 1950s, 3D is roaring back into movie theaters - thanks to new digital-cinema technology and Hollywood studios eager to exploit the format.

 

"It's a force that cannot be ignored," actor Brendan Fraser told reporters during ShoWest, the convention of movie-theater operators earlier this month in Las Vegas.

Fraser was promoting his summer movie, "Journey to the Center of the Earth 3D," an update of the Jules Verne story that bills itself as the first-ever live-action film shot in digital 3D.
Fraser said his movie is "really kind of a beta of where cinema is headed."

The new interest in 3D mirrors what prompted the first 3D boom in the 1950s, said Michael Lewis, chairman and CEO of Real D, one of the leading makers of 3D theater technology.

"It's a way to bring people back to the cinema," Lewis said. "With all the other offerings out there in the entertainment area, to have something unique is really important."
The 3D wave is only possible because more theaters nationwide are installing digital projectors.

Back in the '50s, 3D images were difficult to see "because the film would rattle and shake and it wasn't a rock-steady image," said Joshua Gershman, spokesman for Dolby Laboratories, which makes a rival 3D projection system to Real D.

"Today, with digital cinema, you can do that through one projector, and you can align them exactly so that you get a better picture quality for 3D," Gershman said. "Really, digital cinema is the emerging platform that's allowing for 3D to become relevant again."

About one out of nine theaters in America - 4,600 out of 38,794 theaters - are equipped with digital projectors, according to the National Association of Theater Owners. Efforts are under way, though, to start digital conversion on another 22,000 screens by the end of this year.

And 3D is "certainly kick-starting" the digital-cinema conversion, said Dorina Belu, a spokeswoman for the projector manufacturer Christie.

"We feel that 3D technology is an impetus to bringing digital technology to theaters," Belu said. "There's that much more reason to buy digital."

Hollywood studios "love digital cinema because it's cheap," said Hannah Cash, account manager for Qube Cinema, which makes software and hardware for digital projectors. Creating a movie's "digital cinema master" (the computer equivalent of a master print) and downloading an encrypted file to thousands of theaters, Cash said, can be done for around $20,000 - or the cost of striking three prints of a movie on film.

Most of those savings go back to the studios, Real D's Lewis said. With 3D, theaters can charge a premium ticket price - in some cases, $2 per ticket for the plastic glasses, though tickets for the successful "Hannah Montana" concert movie went for $15 apiece - and make more money for themselves.

Hollywood is signing on for more 3D projects. At ShoWest, DreamWorks Animation CEO Jeffrey Katzenberg unveiled a preview of "Monsters vs. Aliens," a 3D computer-animated adventure due in theaters in 2009. Fraser was in Las Vegas to debut "Journey to the Center of the Earth 3D," which opens nationwide July 11. And Summit Entertainment gave ShoWest attendees a glimpse of its computer-animated film "Fly Me to the Moon," which will hit theaters August 8.

Disney will release the 3D computer-animated "Bolt" this fall. In 2009, Fox has the third "Ice Age" movie, Disney will be releasing Robert Zemeckis' version of "A Christmas Carol" and a reworked 3D version of Pixar's "Toy Story." But the 3D title that has most movie geeks salivating is the science-fiction drama "Avatar," director James Cameron's first feature since "Titanic."

And the 3D possibilities don't stop with movies. Mark Cuban, owner of the NBA's Dallas Mavericks and the Landmark theater chain, announced that tonight's Mavericks/Clippers game will be broadcast in high-definition 3D to an invited audience at one of Landmark's theaters in Dallas. Exhibitors at ShoWest talked about the possibilities of using the digital format, and possibly 3D, to broadcast satellite feeds of live events.

"As opposed to a place where you go and watch movies, a theater is really becoming a place where you can experience entertainment," Lewis said. "Sporting events, concerts - it's really quite broad what you can do."
---
* SEAN P. MEANS can be reached at movies@sltrib.com or 801-257-8602. Send comments about this article to livingeditor@sltrib.com.

Two giants of illusion
A projected 3-D image is two images, moving back and forth on the screen six times per frame. When you put on your 3-D glasses, the lenses allow each eye to see just one image - and creating the illusion of three dimensions.
Two major 3-D systems, now battling in the marketplace, use that technology in different ways. Here's a comparison:

* BRAND: Dolby 3D Digital Cinema.
* HOW THE GLASSES WORK: Color interference, an update of the classic red/blue glasses.
* WHAT'S IN THE PROJECTOR: A glass disc - half-red, half-blue - that spins six times per frame, to alternate images to each eye.
* WHERE IN UTAH: Megaplex 20 at the District (South Jordan).

* BRAND: Real D.
* HOW THE GLASSES WORK: Circular polarized lenses.
* WHAT'S IN THE PROJECTOR: A "Z Screen," moving in front of the projector lens six times per frame, to alternate images to each eye.
* WHERE IN UTAH: Megaplex 17 at Jordan Commons, Carmike Ritz 15 (West Valley), Carmike 12 (West Jordan), Cinemark 24 at Jordan Landing, Cinemark 16 (Provo)

Source: Real D, Dolby Laboratories

Coming soon in 3-D...
"Journey to the Center of the Earth 3D" - July 11
"Bolt" - November 26
"Monsters vs. Aliens" - March 27, 2009


 

Imax aims for smaller screens

http://www.hollywoodreporter.com/hr/content_display/international/news/e3i7de4fca75e98d13537535d0260945390

 

Source: Hollywood Reporter

 

By Etan Vlessing

 

March 25, 2008

 

TORONTO -- Imax Corp. said Tuesday that it has hired TV distributor Northstar Media to get its supersized movies onto mobile phone screens and other digital platforms.

 

Toronto-based Imax said Northstar has acquired the rights to 21 titles and will distribute them to TV, VOD, mobile and broadband platforms as the giant-screen exhibitor's exclusive worldwide representative.

 

Imax films have already been released on DVD and Blu-ray. The deal with Northstar Media represents the first time the Canadian exhibitor has aimed to migrate its library onto newer and emerging digital platforms.

 

Imax titles originally filmed and presented in high-definition that Northstar Media will handle include "Tom Hanks Presents Magnificent Desolation: Walking on the Moon," "Space Station," "Into the Deep" and "Blue Planet."

 

The distribution pact was unveiled by Greg Foster, chairman and president of filmed entertainment at Imax, and Northstar Media co-president Andy Weir.

 

 

Tuesday, March 25, 2008

At Cineplexes, Sports, Opera, Maybe a Movie

http://www.nytimes.com/2008/03/23/business/media/23multi.html?_r=2&ref=business&oref=slogin&oref=slogin

 

March 23, 2008

By BROOKS BARNES

 

LOS ANGELES — Movie theaters are not just for movies anymore.

 

Coming soon will be broadcasts of live baseball games, rock concerts, classic TV shows and an array of other offerings not associated with the silver screen.

 

From nickelodeons to drive-ins to multiplexes, American movie theaters have always evolved with the times. But the latest evolution, set off by stagnating attendance and advances in digital technology, marks the first time that movie theaters have reinvented themselves without motion pictures as the centerpiece.

 

“Exhibitors are heading toward showing more than just movies faster than anyone expected,” said Ted Mundorff, chief executive of Landmark Theaters, which operates multiplexes in California, Texas and New York, among other states. “Live simulcasts of sporting events or whatever won’t displace the first week of ‘Harry Potter,’ but they might displace the fifth week.”

 

Chains in Tennessee and New Jersey sell $25 tickets to performances of La Scala operas. AMC and Regal, two of North America’s biggest chains, have promoted concerts (Celine Dion), marathons of classic TV shows (“Star Trek”) and seasonal events (the St. Olaf Christmas Festival). On April 24, hundreds of theaters are scheduled to show highlights from the Drum Corps International World Championships.

 

Few think nonmovie content will supplant movies as the primary reason people trek to the multiplex. Rather, the hope is that all the niche offerings will add up to steady supplemental income.

 

“I love film, but the simple fact is that we can’t count on movie attendance to grow,” said Thomas W. Stephenson Jr., president of Rave Motion Pictures, which operates theaters in 11 states.

 

Movie attendance inched up less than 1 percent in 2007, year-over-year, after a narrow increase in 2006 and three previous years of sharp declines — even as studios pumped out a record number of blockbuster-style pictures. Movie fans bought about 1.42 billion tickets in 2007, according to Media by Numbers, delivering $9.6 billion in revenues.

 

As televisions get bigger and the gap between a film’s theatrical release and DVD release shrinks, exhibitors worry that attendance could slump further. Video on demand poses another threat. Piracy, meanwhile, eats away more than $600 million annually in movie ticket sales, according to the National Association of Theater Owners.

 

Exhibitors have long sought to come up with new ways to fill seats. Renting out auditoriums for meetings gained popularity a decade ago. And some theaters have experimented with nonmovie content for years. Screenvision, a New York company that sells on-screen advertising for more than 1,900 theaters, simulcast the 2003 MTV Movie Awards to a handful of theaters.

 

What is different now? The economic need is greater, and the technology needed to show live broadcasts and high-definition films is now accessible enough, and reliable enough, to make this a real market, operators say.

 

About 5,000 movie screens in the United States are equipped with digital projectors, up from 200 just three years ago. Within the next two years, that number is expected to be 10,000. Digital projection systems, while expensive, give theaters the ability to pull off live, high-definition simulcasts — and also open the door for 3-D presentation, something that is expected to lift their core movie business.

 

“We can now replicate Carnegie Hall across the country,” said Matthew Kearney, the chief executive of Screenvision.

 

Perhaps not exactly. But a $40 ticket to hear the New York Philharmonic play at Carnegie Hall gets patrons a balcony seat. At a multiplex, for half that price, customers would get digital surround-sound and a close-up view.

 

Simulcasts of the Metropolitan Opera over the last year helped turn the tide. National CineMedia, a competitor of Screenvision, said nearly 300,000 people attended screenings in 2007, which was the inaugural season; in 2008, simulcasts of Met performances in movie theaters are expected to draw upwards of a million people.

 

The New York Mets could not have been happier with a simulcast last August at Ziegfeld Theater in New York, where a live organist and the team mascot led viewers in singalongs as though they were in the ballpark.

 

“Tickets to watch the game in the theater sold out so quickly that we’re in talks to do a bunch more of them this summer,” said Dave Howard, executive vice president for business operations for the Mets.

 

Doug and Margarita Gibson, on the other hand, were annoyed two weeks ago during a Landmark simulcast of a Tennis Channel exhibition match between Pete Sampras and Roger Federer. The couple paid $20 for tickets only to discover that the event was not shown in high-definition as advertised. Also, a technical problem interrupted the match for 10 minutes after the first set.

 

“Next time, we will just stay home and watch it,” said Mr. Gibson, who asked for, and received, a refund.

 

Marketing is the biggest puzzle that operators need to figure out, said Jeffrey B. Logsdon, an entertainment analyst at BMO Capital Markets. Trying to contain costs, most have relied on advertising on their Web sites and in movie listings. Still, most people do not think to seek this kind of content at the movies, he said.

 

Consumer psychology, Mr. Logsdon says, plays as big a role in the shift as economics. Operators want people to think of theaters as vibrant, busy places. But when weekends account for 70 percent of movie ticket sales, multiplex parking lots spend a lot of time sitting empty.

 

“We want people to get used to coming into our building,” said Shari Redstone, president of National Amusements, the operator of 1,500 screens and the parent company of both Viacom and CBS. “It’s less ‘let’s be a movie theater’ and more ‘let’s be a community entertainment destination.’

 

Mavs in 3-D ... Other Alternative Digital Content ..

http://cinematech.blogspot.com/2008/03/mavs-in-3-d-other-alternative-digital.html

 

Monday, March 24, 2008

 

- Tomorrow night's Mavs/Clippers game will be broadcast live in 3-D to one Landmark Theater in Dallas. They're using the Fusion 3-D camera system developed by Sony, James Cameron, and Vince Pace.

 

- The NY Times wrote yesterday about non-movie content in movie theaters. There's apparently a boomlet happening. From the story:

 

Chains in Tennessee and New Jersey sell $25 tickets to performances of La Scala operas. AMC and Regal, two of North America’s biggest chains, have promoted concerts (Celine Dion), marathons of classic TV shows (“Star Trek”) and seasonal events (the St. Olaf Christmas Festival). On April 24, hundreds of theaters are scheduled to show highlights from the Drum Corps International World Championships.

 

Few think nonmovie content will supplant movies as the primary reason people trek to the multiplex. Rather, the hope is that all the niche offerings will add up to steady supplemental income.

 

This is the kind of stuff that wasn't possible before digital cinema...

 

Live opera and ballet to be shown at cinemas

http://www.telegraph.co.uk/news/main.jhtml?xml=/news/2008/03/20/ncovent120.xml

 

By Nigel Reynolds, Arts Correspondent

Last Updated: 2:54am GMT 20/03/2008

 

Live opera and ballet performances from Covent Garden are to be shown in muliplex cinemas across the country from later this year for as little as £12 a ticket.

  

Odeon has recently shown three performances from Glyndebourne at a limited number of screens

 

In a move to shake off its "elitist" champagne-and-dinner-jackets image, live and recorded productions by the Royal Opera and Royal Ballet are to be shown regularly in 60 or more cinemas.

 

The deal comes at the conclusion of almost five years of talks with performing unions to give singers and dancers extra payments for the recordings

 

Covent Garden has signed contracts with two cinema chains in this country, Odeon, which has 106 cinemas, and Cityscreen Picturehouse, with 16.

 

A number of independent cinemas are also expected to sign up and separate deals have also been struck to show Covent Garden's productions in Europe and America.

 

advertisementThe opera house, which plans to film 14 productions a year, said the transmissions would be of the highest quality with High Definition digital technology and Surround Sound.

 

The first release will be a recording of The Marriage of Figaro, starring Erwin Schrott and Miah Persson, shot in 2006 and which will be followed by the Covent Garden favourite Darcey Bussell in the ballet, Sylvia. Live cinematic transmissions are expected to start in the autumn.

 

"I think it's going to be big," said Tony Hall, chief executive of the Royal Opera House. "I want to get opera out there. For people who can't come here it's a good thing. they are paying their taxes (to us) in part."

 

The long negotiations with trade unions - Covent Garden refused to disclose the cost of the payments or the amount it will also have to pay the big-name singers and dancers - meant that it was pipped at the post on opera transmissions.

 

Odeon has recently shown three performances from Glyndebourne at a limited number of screens and the Picturehouse chain has been carrying live transmissions from the Metropolitan Opera House in New York for the past two years.

 

Both companies reported 90 per cent capacity and said they thought there was big demand for more. Ballet productions, likely to bring in family audiences, have never been shown in cinemas before.

 

Ticket prices for live transmissions may prove a bone of contention. Mr Hall hoped they could be kept down to £12 but Picturehouse, which says satellite time must be booked, said they be nearer £25.

 

It comes as top price seats for regular performances at Covent Garden have broken the £200 barrier for the first time.

 

In a deal to provide more cheap seats in the house, top priced seats for three opera performances next year - La Traviata, Tosca and The Flying Dutchman - will rise from £195 to £210.

 

The hike means that a night out for couple having dinner and best seats would leave little change from £600.

 

The Royal Ballet also said that it planned to go ahead with performances in Beijing as part of the run-up to the Olympics this summer despite the call by Tibetan militants to boycott the games.

 

The Royal Ballet has been invited to give the showpiece opening performance in the cultural olympiad immediately before the games start at Beijing's new National Centre for Performing Arts close to Tiananman Square.

 

Last month, the Oscar-winning film director Steven Spielberg quit as the unpaid artistic director to the opening and closing ceremonies in Beijing because of China's backing for the regime in Sudan.

 

Monica Mason, director of the Royal Ballet, said that there had been discussions inside the company about its visit but it had been decided that it was important to maintain artistic links with China despite the violence in Tibet.

 

 

 

Information appearing on telegraph.co.uk is the copyright of Telegraph Media Group Limited and must not be reproduced in any medium without licence. For the full copyright statement see Copyright

 

Scrabble, Christie bring DCI screens to India

http://www.hollywoodreporter.com/hr/content_display/international/news/e3i16295f10f8187429115498f0002eea13

 

By Nyay Bhushan

 

March 22, 2008

 

NEW DELHI -- Scrabble Entertainment will supply 200 Christie DLP Cinema projectors to some of India's leading exhibitor chains, the companies said Friday, adding that the deal marks India's "largest single digital cinema deployment" approved by the Hollywood studios' Digital Cinema Initiative.

 

India is one of the world's most under-screened markets, with about 10,000 existing screens, or about 12 for every 1 million people. About 17,000 new D-cinema screens worldwide are forecast to be in place by 2010 ,according to U.K. research agency Screen Digest.

 

Last week, Dolby Laboratories announced a pact with UFO Moviez to sell its D-cinema solutions in India and inked a similar deal with Shanghai Film Group Corp. for China (HR 3/12).

 

While Mumbai-based UFO Moviez serves more than 1,000 screens with its non-DCI system -- technically termed E-cinema -- the entry of Dolby and Christie into India is seen as a market-opener for DCI-approved systems on which Hollywood films can be screened.

Among the first Indian exhibitors to sign up for the Christie system are PVR Cinemas, Fame Cinemas, INOX and Cinemax.

 

As one of India's biggest theatrical chains, New Delhi-based PVR Cinemas runs 103 screens and has committed to converting all new theaters with Christie CP2000 digital cinema projectors.

 

While commercial terms were not disclosed, Scrabble will finance the exhibitors' transition to digital by collecting a negotiated "virtual print fee" from movie distributors.

 

Scrabble already has commitments from studios in India to provide DCI-compliant content and plans to install a total of 1,750 projectors over the next five years at an average 350 projectors per year.

 

"India has a constant flow of content produced by Bollywood, yet has a relatively low screen count. With a huge moviegoing community, the country has enormous room to support explosive growth in digital cinema. With our global success in digital cinema, we have the experience to help our partners as the momentum picks up across the country," said Lin Yu, Christie's vp sales Asia Pacific.

 

Added Scrabble CEO Ranjit Thakur: "Traditionally, India has opted for e-cinema due to its low cost of deployment. Now, we can help cinemas leverage digital cinema technology at an affordable cost, while providing the ultimate experience for moviegoers - be it Hollywood or local movies."

 

Other D-cinema providers include Real Image, which sells its Qube Cinema servers from its base in Chennai, South India. In an interview, Thakur explained that Scrabble will sell a complete D-cinema solution "which consists of Christie projectors and Qube servers." Qube also has deployed its systems for the 59-screen U.S. art house chain Landmark Theatres.

 

 

Digital Cinema Providers Group Announces Formation of New Trade Association

http://digitalcontentproducer.com/news/video_digital_cinema_providers/index.html

 

Mar 8, 2003 12:00 PM

 

At ShoWest, digital cinema industry providers recently announced the formation of a new digital cinema trade organization, the Digital Cinema Providers Group (DCPG), which has been created to provide a forum for digital cinema equipment and service providers to respond to market needs and concerns in order to promote the further commercialization of digital cinema.

 

Membership in DCPG will be comprised of entities that sell products, provide services or make technologies related to digital cinema. Charter members of DCPG include: Avica, BARCO, Christie Digital Systems, Dolby Laboratories, EVS Digital Cinema, NEC Viewtechnology/Digital Projection International, QuVIS, and Texas Instruments.

 

DCPG will work in conjunction with existing industry representative organizations such as Digital Cinema Initiatives (DCI) and the National Association of Theater Owners (NATO), and standards organizations such as SMPTE, to provide recommendations to enable a viable and sustainable commercial scale rollout of digital cinema technology. In addition, DCPG will establish mechanisms to inform, educate and advocate the benefits of digital cinema and its application to feature film production, distribution and exhibition.

 

Industry pioneer Curt Behlmer will serve as DCPG Executive Director, with members of the governing board to be announced soon. Additional organization resources, including DCPG materials and website, are currently being developed and will be available in the coming weeks.

 

"DCPG consists of a core group of digital cinema manufacturers dedicated to meeting the needs of all industry stakeholders and advancing digital cinema in a method that realizes long term viability," said Curt Behlmer. "By joining together key manufacturers, integrators and technology licensees, DCPG will address technology issues and suggest solutions that provide interoperability and a complete digital cinema system. We are excited about the opportunity to provide comprehensive and accurate information to educate the motion picture industry and consumers on the benefits and ongoing progress of digital cinema."

 

About Digital Cinema Providers Group:

 

Digital Cinema Providers Group (DCPG) has been created to educate and influence the movie industry and consumers in order to promote the further commercialization of digital cinema. DCPG is comprised of entities that sell products, provide services or make technologies related to digital cinema, including: Avica, BARCO, Christie Digital Systems, Dolby Laboratories, EVS Digital Cinema, NEC Viewtechnology/Digital Projection International, QuVIS, and Texas Instruments.

Imax, Regal pact on 31 digital systems

http://www.hollywoodreporter.com/hr/content_display/international/news/e3i5a42e7f03a5c48fc1b70b61580a0fb6e

By Etan Vlessing

 

March 24, 2008

 

TORONTO -- Giant-screen exhibitor Imax said Monday that it has signed a joint-venture agreement to sell 31 digital projections systems to Regal Cinemas.

 

Toronto-based Imax said that its digital projectors will be installed in Regal theaters in 20 major U.S. markets, with the first theater to open Nov. 21 in time to show "Harry Potter and the Half-Blood Prince: The Imax Experience."

 

As part of their joint venture agreement, Imax and Regal will share the costs and profits of the new large-format screens.

 

The deal brings to 38 the number of theaters that Imax and Regal will jointly operate, and 52 the number of Imax screens that Regal will have by the end of 2010.

 

Imax is set to roll out its digital projections systems in the second half of 2008.

 

IMAX and Regal Cinemas sign thirty-one theatre joint venture deal

Deal for Digital Systems More than Doubles Regal's IMAX Presence in North America

 

http://www.imax.com/corporate/content/investor/intro.jsp

 

Source: IMAX

 

TORONTO, March 24 /PRNewswire-FirstCall/ - IMAX Corporation (NASDAQ:IMAX; TSX:IMX) and Regal Cinemas, Inc., a subsidiary of Regal Entertainment Group, the world's largest theatre circuit, today announced a joint-venture agreement to install 31 IMAX(R) Digital projection systems at Regal locations in 20 major U.S. markets. The theatres will feature IMAX's Digital projection system which is being developed for the IMAX MPX(R) theatre design. The 31 IMAX(R) theatres announced today will expand the joint venture partnership between IMAX and Regal Cinemas to 38 theatres, and bring Regal's total number of IMAX theatres to 52 by the end of 2010.

 

Under the terms of the joint venture agreement, IMAX and Regal Cinemas will share the cost and profitability of the new theatres. The first group of theatres is expected to open in time for Harry Potter and the Half Blood Prince: The IMAX Experience, which opens on November 21 of this year.

 

"We are pleased to expand our IMAX relationship with additional sites, and we're excited to introduce IMAX's Digital projection system to Regal audiences in key markets throughout the United States," stated Greg Dunn, President and COO of Regal Entertainment Group. "Greg Foster, Rob Lister and Phil Groves were instrumental in working with Regal's IMAX Team to complete this agreement."

 

"Regal is one of the best theatre operators in the world and they have set a benchmark for marketing and drawing audiences to IMAX theatres, as indicated by the results of our existing theatres in Regal locations," said IMAX's Co-Chairmen and Co-CEOs, Richard L. Gelfond and Bradley J. Wechsler. "We are extremely pleased to be expanding our relationship in such a significant way, and we are excited about the new locations in cities throughout the U.S."

 

The highly anticipated IMAX Digital projection system will further enhance The IMAX Experience(R) and help to drive profitability for studios, exhibitors and IMAX theatres by virtually eliminating the need for film prints, increasing program flexibility and ultimately increasing the number of movies shown on IMAX screens.

 

IMAX has already secured important parts of its film slate for 2008, 2009 and 2010 through agreements with major Hollywood studios including: The Spiderwick Chronicles (in theatres now), Shine A Light (April 4, 2008), Speed Racer (May 9, 2008) Kung Fu Panda (June 6, 2008), The Dark Knight (July 19, 2008), Harry Potter and the Half Blood Prince (November 21, 2008), Under the Sea 3D (February 2009), Monsters vs. Aliens 3D (March 2009), Hubble 3D (working title, February 2010), How to Train Your Dragon 3D (March 2010), and Shrek Goes Fourth 3D (May 2010).

 

 

Friday, March 21, 2008

How is the living standard in Budapest compared to other capital cities in CEE? - UBS survey

http://www.portfolio.hu/en/cikkek.tdp?cCheck=1&k=2&i=14467

Thursday, 20, March 2008 04:02:00 PM

Purchasing power in Budapest is only the seventh largest among the 12 capital cities of Central and Eastern Europe, Swiss investment bank UBS said in its updated ‘Prices and Earnings' survey.

UBS carried out standardised price and earnings surveys in early 2006, comparing the prices of a basket of goods and services, wages, wage deductions and working hours, along with the resulting purchasing power, in 71 cities around the world.

Since then, there has been a dramatic shift in the relative values of currencies. And as exchange rates move, so do relative price levels around the world.

The new UBS study updates the detailed statistics on living costs from its 2006 survey to reflect most recent movements in exchange rates and inflation. The investment bank found that Oslo, London and Copenhagen remained the three most expensive cities and that Dublin has jumped to the fourth spot while in 2005 it was the 13th most expensive city UBS surveyed. Highest purchasing power was still awarded to Zurich.

Eastern European cities all rank in the lower half of our purchasing power ranking, as inflation has erased some of their strong wage gains. In a global comparison, net purchasing power is highest in Swiss cities and in Luxembourg. Berlin ranks high in terms of hourly purchasing power.

However, as is the case in many European cities, less time spent at work than in Asia or the US leaves the German capital only at the low end of the top one-third of our purchasing power ranking when we use yearly wages, UBS said.

http://www.portfolio.hu/img/upload/080320UBS01.jpg

 

http://www.portfolio.hu/img/upload/080320UBS02b.jpg

 

http://www.portfolio.hu/img/upload/080320UBS03b.jpg

 

Live opera and ballet to be shown at cinemas

http://www.telegraph.co.uk/news/main.jhtml?xml=/news/2008/03/20/ncovent120.xml

 

By Nigel Reynolds, Arts Correspondent

 

Last Updated: 2:54am GMT 20/03/2008

 

Live opera and ballet performances from Covent Garden are to be shown in muliplex cinemas across the country from later this year for as little as £12 a ticket.

  

Odeon has recently shown three performances from Glyndebourne at a limited number of screens

 

In a move to shake off its "elitist" champagne-and-dinner-jackets image, live and recorded productions by the Royal Opera and Royal Ballet are to be shown regularly in 60 or more cinemas.

 

The deal comes at the conclusion of almost five years of talks with performing unions to give singers and dancers extra payments for the recordings

 

Covent Garden has signed contracts with two cinema chains in this country, Odeon, which has 106 cinemas, and Cityscreen Picturehouse, with 16.

 

A number of independent cinemas are also expected to sign up and separate deals have also been struck to show Covent Garden's productions in Europe and America.

 

advertisementThe opera house, which plans to film 14 productions a year, said the transmissions would be of the highest quality with High Definition digital technology and Surround Sound.

 

The first release will be a recording of The Marriage of Figaro, starring Erwin Schrott and Miah Persson, shot in 2006 and which will be followed by the Covent Garden favourite Darcey Bussell in the ballet, Sylvia. Live cinematic transmissions are expected to start in the autumn.

 

"I think it's going to be big," said Tony Hall, chief executive of the Royal Opera House. "I want to get opera out there. For people who can't come here it's a good thing. they are paying their taxes (to us) in part."

 

The long negotiations with trade unions - Covent Garden refused to disclose the cost of the payments or the amount it will also have to pay the big-name singers and dancers - meant that it was pipped at the post on opera transmissions.

 

Odeon has recently shown three performances from Glyndebourne at a limited number of screens and the Picturehouse chain has been carrying live transmissions from the Metropolitan Opera House in New York for the past two years.

 

Both companies reported 90 per cent capacity and said they thought there was big demand for more. Ballet productions, likely to bring in family audiences, have never been shown in cinemas before.

 

Ticket prices for live transmissions may prove a bone of contention. Mr Hall hoped they could be kept down to £12 but Picturehouse, which says satellite time must be booked, said they be nearer £25.

 

It comes as top price seats for regular performances at Covent Garden have broken the £200 barrier for the first time.

 

In a deal to provide more cheap seats in the house, top priced seats for three opera performances next year - La Traviata, Tosca and The Flying Dutchman - will rise from £195 to £210.

 

The hike means that a night out for couple having dinner and best seats would leave little change from £600.

 

The Royal Ballet also said that it planned to go ahead with performances in Beijing as part of the run-up to the Olympics this summer despite the call by Tibetan militants to boycott the games.

 

The Royal Ballet has been invited to give the showpiece opening performance in the cultural olympiad immediately before the games start at Beijing's new National Centre for Performing Arts close to Tiananman Square.

 

Last month, the Oscar-winning film director Steven Spielberg quit as the unpaid artistic director to the opening and closing ceremonies in Beijing because of China's backing for the regime in Sudan.

 

Monica Mason, director of the Royal Ballet, said that there had been discussions inside the company about its visit but it had been decided that it was important to maintain artistic links with China despite the violence in Tibet.

 

Information appearing on telegraph.co.uk is the copyright of Telegraph Media Group Limited and must not be reproduced in any medium without licence. For the full copyright statement see Copyright

 

Thursday, March 20, 2008

Hoyts Chadstone Pilots Automated Digital Cinema System by Kodak

http://www.uemedia.net/CPC/digitalcinemamag/articles/article_16882.shtml

               

By Staff

Mar 17, 2008, 03:13

Melbourne, Australia -- In a groundbreaking first for Australia and New Zealand, Hoyts Corporation is installing an integrated, fully networked and automated Kodak Digital Cinema solution into its Chadstone cinema multiplex.

Hoyts held comprehensive discussions with Kodak to ensure the new system met all of their specific business needs and technical requirements. Taking into account Kodak’s active role as a system integrator for digital cinema in Australia, Hoyts chose the Kodak solution, which to date numbers eighteen separate RealD 3D digital cinema installations including seven for the Hoyts Corporation.

The Kodak system along with a mix of Christie and Barco 2K digital cinema projectors will be installed in five of the sixteen screens at Chadstone incorporating the recently released Kodak Theatre Management System.

“Making this key investment is an important step in the evolution of digital projection,” said Delfin Fernandez, Group Chief Executive Officer, Hoyts Corporation, “We feel it is important to have a pilot site with enough digital screens to provide our engineers and projection staff with a true and thorough test. We are delighted to be able to partner with our film distributors, as well as Kodak, who are working closely with our staff and supporting our challenge for the future,”

At the heart of the complex is the Kodak Theatre Management System (TMS), which migrates and manages content and licence Keys from multiple sources, distributing all components of a presentation â€" pre-show, trailers, snipes, and ‘features’ â€" to the correct screens, allowing each to be played as scheduled.

Through its ‘in-booth’ network connections, the TMS directs each Kodak Content Player to automate a number of presentation functions, including the control of audio, masking, lighting, and the starting and stopping of projector functions.

The system also generates and collects data â€" which includes content receipt and play, system performance, and even diagnostic information regarding potential problems. The ‘pulse’ of all key components is automatically monitored every five seconds.

“The Kodak Digital Cinema system has been previously tested in several sites in the U.S.A. Canada and Europe and we expect it will help achieve productivity for Hoyts whilst also improving workflow flexibility and automating content handling,” said David Sanderson, General Manager, Kodak Digital Cinema, Asia Pacific Region. “The system handles 2D or RealD 3D movies and automatically recognizes the compression format used - JPEG or MPEG - employing that for playback. The Hoyts’ Chadstone installation is a fully networked configuration providing the complex with new capability, flexibility, and efficiency.”

Currently, Kodak Digital Cinema systems are installed on 2000 screens with 40 exhibition chains in more than 260 sites in 14 countries. Nearly 140 of those systems are playing digital features on a regular basis and a third of those are also playing 3D content.

As multiplex cinemas across the world evolve to digital, such automated control of the many complex functions required to efficiently manage content and get it to the right screens ‘on time’ along with the licence to allow it to be played, will eventually become commonplace.

The investment to make this happen is substantial and thus, such testing is a critical part of the future decision making process for the cinema industry. The foresight of Hoyts demonstrates their commitment to maintaining their position as one of the region’s leading cinema operators.