Sunday, November 18, 2007

REAL D 3D DELIVERS $8 MILLION FOR PARAMOUNT'S BEOWULF AND ESTABLISHES 3D AT BOX OFFICE

Los Angeles (November 18, 2007) – Paramount Pictures’ Beowulf is benefiting from REAL D

3D theaters utilizing next-generation 3D technology. Having grossed a total of over $28 million,

Beowulf in REAL D 3D grossed approximately $8 million in 638 locations nationwide in its first

weekend.

The film’s box office success with REAL D 3D is a promising note for this year’s movie

exhibition business.

“We are beyond pleased with the performance of Beowulf in REAL D,” said Michael V. Lewis,

chairman and CEO of REAL D. “We’re the world’s largest 3D platform and this weekend, with

an $8 million gross, proves that REAL D delivers the gold. We've brought a next-generation 3D

experience to theaters all across the country, proven by the fact that over a million people saw

Beowulf in REAL D 3D this weekend. We are thrilled to have been associated with Paramount

Pictures, Shangri-la Entertainment, and ImageMovers in this groundbreaking film.”

REAL D estimates more than 4,000 REAL D 3D screens globally by 2009.

REAL D is the global leader in 3D, bringing the most advanced and enjoyable digital 3D

experience to cinemas worldwide. REAL D’s next-generation technology, deployed across the

world’s largest 3D platform in 24 countries, provides a stunningly realistic viewing experience

beyond the usual concepts of 3D cinema. The impact of 3D upon today’s moviemaking has been

compared to the advent of color film when once there was only black and white. Beyond

cinema, REAL D is the worldwide inventor and provider of key stereoscopic technologies used

in science, manufacturing, marketing, and other industries, with thirty years of scientific

development behind its systems. REAL D’s mission-critical 3D visualization technologies are

used by organizations such as NASA, Pfizer, BMW, Boeing and more.

For more information,visit www.REALD.com.

http://www.reald-corporate.com/articles/pr_111807.pdf

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