backlash against IMAX Digital

http://celluloidjunkie.com/2009/05/12/daily-cinema-roundup-tuesday-12-may-hollywood-is-providing-people-with-some-pretty-sweet-two-hour-vacations/

 

Posted by Patrick von Sychowski | May 12, 2009 7:59 am

- The backlash against IMAX Digital appears to have begun in earnest with a Slashfilm blog post titled ‘Why You Probably Shouldn’t Waste $5 More For Digital IMAX‘. Imax gets taken up for the shrinking screen size (see comparison above), as well as the resolution of the new projectors. “Not only are the IMAX Digital screens much smaller in size, but also a much lower resolution. IMAX digital currently uses two 2K-resolution Christie projectors
to project two 2K images over each other, producing an image that is potentially of a slightly higher resolution than common 2K digital cinema. But with AMC installing Sony 4K digital cinema projection systems in all 309 theaters and 4,628 screens by 2012, why would anyone want to pay $5 more for a lower resolution theatrical experience?” A knowledgeable industry insider told me at this year’s ShoWest that he was surprised that the audience hadn’t cottoned on to what he termed a ‘con trick’. Looks like they might do;