Monday, May 31, 2010

What excites consumers when it comes to 3D?

What excites consumers when it comes to 3D?

3D is coming to the living room – we all know that. TV manufacturers are making certain of it. But what do consumers want from it? Software company Roxio asked over 2,000 consumers about their interest in 3D programming and what they'd like to see.  

An impressive 84 percent of those surveyed said they were interested in viewing 3D movies at home. And nearly as many expressed interest in capturing their own memories using the technology – with 80 percent saying they believe they will film or photograph family events in 3D within 5 years. But price remains a factor.

90 percent of the people said they would buy a 3D camera if it was priced under $200. Only 50 percent were interested if that price was $500 or less. Nearly 76 percent of the people Roxio spoke with said they would be interested in converting their home movies to 3D as well – with vacation videos topping the list of things they'd convert first.

As far as content, "The Lord of the Rings" was the biggest request for conversion to 3D, taking 38 percent of the vote. "Titanic" was second at 21 percent. "Gladiator" and "Finding Nemo" were tied for third at 19 percent.

The soon-to-be departed "24" was the TV show people most wanted to see in 3D. "House," "American Idol" and (somewhat surprisingly) "The Simpsons" followed.

And, as far as sporting events… no surprises there. The Olympics and the Super Bowl topped the wish list.

Find more of Roxio's survey results here

 

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